Articles on: Re-branding your gym.

Rebranding Your Gym

Rebranding Your Gym

Considering a rebrand? Follow these steps

Go through our Gym Rebrand Checklist
How to take CrossFit off your site.
If you’ve purchased a new domain name for your new gym rebrand, contact our support to assist in redirecting the website over.
If you would like help with a rebrand, we have 3 package options. We are offering a special $500 credit towards any rebrand package for existing clients. Check them out here >

There are 3 basic things you need to change when considering a rebrand.
1. Graphic design materials
2. Marketing materials
3. Website


A rebrand also requires considerable time to reflect on who you are and what you want to be so it can be effectively communicated.
Also, rebranding is not just changing your name and logo. Rebranding will affect all parts of your business. Your ranking on Google and being found locally. You won't be able to use the CrossFit name again for group classes so you will need to come up with another name then learn how to sell it. Your community will also be confused and you will need to clearly communicate why and what it means to them especially during this crazy time.

Download the Gym Rebranding Checklist

Updated on: 30/07/2020

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